INTEGRAL ELECTRICAL SERVICES
High-end present-led branded video that persuades
and captivates its audience to generate leads.
THE BRIEF
Integral Electrical Services (IES) saw the work we had created for BWC Profiles, and the results that content brought in, and wanted a piece of the action.
They asked us to complete some preliminary market research into their target audience and prospective clients before cooking up a script and producing a video that delivered high-quality leads.
THE PRODUCTION
After contacting several possible customers within their industry we established some key pain points that we knew IES would need to address. Our research taught us that it was all about guarantees, so this became the feature of our video.
Being avid fans of Hot Wings and similar challenges we felt this was a great way for IES to break the ice with potential customers and demonstrate their commitment to quality products and great customer service. Thus, the IES Hot Wings guarantee was born.
For the eating scene featuring the hot wings, we built a pop-up studio to ensure the right look and feel for the scene. The black background with red tube lighting accenting the cast ensured that the hot wings really stood out!
OUR PORTFOLIO
Check out our latest and greatest work. We deliver high-quality videos time
after time, working with awesome brands and agencies across the globe.
GET IN TOUCH WITH US TODAY
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