THE EDIT LDN
2D animation brand awareness content for
footwear company’s social media channels.
THE BRIEF
Create a short and snappy animation showing how the right pair of trainers can improve a customer’s mood. Demonstrate the quick and easy, user-friendly, order-to-delivery process that customers should expect when shopping online.
THE PRODUCTION
We created an exciting 2D animation to capture exactly what was required for this video. In the animation, a customer cycles through trainer options with ease. When they land on the pair that’s right for them, the mood changes and the room becomes more colourful, showing what an impact the right pair of trainers can have on someone’s day. With a click of a button, the new pair are delivered in seconds. Bright colours and exciting sound effects bring this concept home and are well-aligned with the client’s branding.
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